A student focused exploration of economic, political, social, and ethical perspectives on advertising, covering issues such stereotyping, controversial products, consumer culture, and new technology.
ISBN |
9781452261072 |
Hoofdtitel |
Controversies in Contemporary Advertising |
Ondertitel |
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Commerciële titel |
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Categorieën |
Communicatie |
Druk |
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Verschijningsvorm |
Paperback / softback |
Verschijningsdatum |
01-01-2013 |
Uitgever |
SAGE |
Auteur |
Sheehan, Kim B. |
Imprint |
Sage Publications Ltd |
Taal |
English |
Illustraties |
Nee |
Pagina's |
336 |
Gewicht |
604 gr |
Formaat |
232 x 186 x 19 |