€39,95
Value Proposition Design - How to Create Products and Services Customers Wantvan Smith, Alan, Bernarda, Gregory, Pigneur, Yves, Osterwalder, A
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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can t resist Value Proposition Design helps you tackle the core challenge of every business creating compelling products and services customers want to buy.
| ISBN | 9781118968055 |
| Hoofdtitel | Value Proposition Design - How to Create Products and Services Customers Want |
| Ondertitel | How to Create Products and Services Customers Want |
| Commerciële titel | |
| Categorieën | Marketing |
| Druk | |
| Verschijningsvorm | Paperback / softback |
| Verschijningsdatum | 01-01-2014 |
| Uitgever | Athenaeum Uitgeverij |
| Auteur | Smith, Alan, Bernarda, Gregory, Pigneur, Yves, Osterwalder, A |
| Imprint | Wiley |
| Taal | English |
| Illustraties | Nee |
| Pagina's | 320 |
| Gewicht | 797 gr |
| Formaat | 244 x 190 x 17 |
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