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Netnography

Netnography

€39,73

Netnography

by Kozinets, Robert V

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In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical applications, helping students both understand and do netnographic research projects of their own.
ISBN 9781526444707
Title Netnography
Subtitel The Essential Guide to Qualitative Social Media Research
Title(C)
Category Geld-/bank-/krediet- en verzekeringswezen
Edition 1
Appearance Paperback / softback
Publication Date 31-10-2019
Publisher Van Ditmar Boekenimport B.V.
Author Robert (University of Southern Cal Kozinets
Imprint Sage Publications Ltd
Language Dutch, English
Illustraties Nee
Pages 472
Weight
Format x x