A student focused exploration of economic, political, social, and ethical perspectives on advertising, covering issues such stereotyping, controversial products, consumer culture, and new technology.
ISBN |
9781452261072 |
Title |
Controversies in Contemporary Advertising |
Subtitel |
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Title(C) |
|
Category |
Communicatie |
Edition |
|
Appearance |
Paperback / softback |
Publication Date |
01-01-2013 |
Publisher |
SAGE |
Author |
Sheehan, Kim B. |
Imprint |
Sage Publications Ltd |
Language |
English |
Illustraties |
Nee |
Pages |
336 |
Weight |
604 gr |
Format |
232 x 186 x 19 |