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Marketing Ethics & Societyby Eagle, Lynne
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Taking a holistic and international perspective, this book critically examines the ethical challenges marketing faces and explores strategies marketers can use to respond to those challenges.
| ISBN | 9781446296622 |
| Title | Marketing Ethics & Society |
| Subtitel | |
| Title(C) | |
| Category | Management |
| Edition | |
| Appearance | Paperback / softback |
| Publication Date | 01-01-2015 |
| Publisher | SAGE |
| Author | Eagle, Lynne |
| Redacteur | Eagle, Lynne |
| Redacteur | Dahl, Stephan |
| Imprint | Sage Publications Ltd |
| Language | English |
| Illustraties | Nee |
| Pages | 320 |
| Weight | 576 gr |
| Format | 232 x 186 x 18 |
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