Strategic Customer Management
€136,95
Strategic Customer Management
by Frow, Pennie, Payne, Adrian
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ISBN |
9781107014961 |
Title |
Strategic Customer Management |
Subtitel |
Integrating Relationship Marketing and CRM |
Title(C) |
|
Category |
Economie |
Edition |
|
Appearance |
|
Publication Date |
|
Publisher |
Cambridge Univ Pr - Groothandel - BESTEL |
Author |
Frow, Pennie, Payne, Adrian |
Imprint |
Cambridge Univ Pr |
Language |
English |
Illustraties |
|
Pages |
529 |
Weight |
1319 gr |
Format |
253 x 198 x 34 |